Video marketing in Ghent and East Flanders: why local video works

For many SMEs in the Ghent region, the best customers simply live nearby. That’s exactly why video marketing works so well for local businesses: you show people from your own area who you are, before they ever walk in.

Recognition works

People respond more strongly to what they know. A video filmed in a street, shop or showroom they recognise, with faces they’ve seen before, immediately feels close. That builds trust and makes people remember your business.

If you regularly share short videos, you become “that business with the fun videos” in your area. That online visibility often turns into word of mouth too.

Why a local videographer?

• Quickly on site: a videographer from Ghent can easily drop by, even for a short recording or an extra shoot day.
• Personal contact: an intro meeting or review simply happens at your place, not through a screen.
• Knowledge of the region: we know what matters to business owners and customers in East Flanders.

What works well for local businesses?

• A look behind the scenes: how you work and what customers normally never see.
• Introducing your team, so customers know who they’ll meet.
• Stories from happy customers in the area.
• New products, cars or seasonal offers, shown short and clear.
• Local moments: an opening, an event or a collaboration with another business.

For every sector in the region

We make videos for businesses in every sector: from car dealers and garages to hospitality, craft businesses and service providers. Every sector has stories worth telling, and the same thing works everywhere: show the people and craftsmanship behind your business. We also have a lot of experience in automotive. Read how a car dealer sells more with automotive marketing with video.

How to start with video marketing in Ghent

Start small and consistent: a few strong videos a month work better than one big campaign a year. At BELG we always start with a free intro meeting at your place, in Ghent or anywhere else in East Flanders. Then we make a tailored plan. Take a look at our services to see how that works.